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STREAMING RADIO
PROGRAMMATIC STREAMING RADIO
Streaming services have made music portable now more than ever. Consumers are able to experience life through their own personal soundtracks. With programmatic streaming radio advertising, you can reach your target audiences while they go about their day.
WHAT IS STREAMING RADIO
At Blonde Concepts, it is easy to introduce non-skippable, brand safe programmatic audio advertising to your hyper-local marketing campaigns. Our Programmatic Streaming Radio allows you to choose inventory by age, gender, location, musical interest, or third party data. Streaming radio through Blonde Concepts allows you to run traditional radio campaigns while also receiving the benefit of real-time decision reporting, conversion metrics, cross device targeting, and omni channel optimization.
LEVERAGE THE BENEFITS
Targeted, high-impact messaging.
Target audio ads to relevant geographies, time slots, and audiences to hone in on valuable prospects.
Reporting tracks metrics including completion rate, clicks, and conversions so you understand how audio works with other channels & strategies.
Include a companion banner that clicks through to a landing page on most inventory Retarget users who have reached the midpoint or end of your audio ad.
201.5M US digital audio listeners eMarketer projects this year. This number makes up 76.6% of internet users.
Consumers carry these channels with them at all times via their mobile device revolutionizing audio advertising, allowing marketers to reach consumers anywhere they are at any time they’re listening.